We are in an age of constant surveillance in which every site (digital and physical) tries to extract information from the consumer in order to better understand, and, subsequently, appeal to the targeted consumer. Detroit is a city that needs any competitive advantage it can gain to appeal to the consumer. This project disguises interactive art exhibits at each people-mover station to form a network of information. As people engage with the art installations their data is harvested and movement through the city captured. The patterns are transmitted back to the central art exhibit (an interactive plaza) where officials can analyze the wealth of information and develop targeted responses.
Graduate Year 1
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